Understanding Omnichannel & Making All Channels Work Together
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Understanding Omnichannel & Making All Channels Work Together

 

“Omnichannel is one of the most misunderstood concepts in our industry,” says SYKES Executive Vice President and General Manager Jim Farnsworth. It’s not just about having lots of channels, but making sure all of those omnichannel customer engagement solutions work together — and SYKES continually achieves that.

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