EP 53OneTAKE Live: The Power of Effortlessness in Digital CX
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OneTAKE Live: The Power of Effortlessness in Digital CX

With Tracy Robertson

Guest
Tracy Robertson
Global Vice President of Customer Experience & Marketing
Kimberly-Clark Professional

Tracy Robertson serves as Kimberly-Clark Professional’s global vice president of Customer Experience & Marketing. In this role, Tracy is responsible for all aspects of customer experience, digital dexterity, and sales effectiveness to ensure the delivery of a high-quality, end-to-end experience across the entire customer journey.

Prior to joining KCP, Tracy spent 10 years at GE in various global commercial leadership roles. During her last two years at GE, she served as part of a mission-based team driving a companywide project to define the strategy and implementation of GE’s commercial and customer digital transformation. Called upon to manage change, Tracy has delivered measurable results by comprehensively analyzing products, marketing, communications, and sales programs, then implementing continuous improvement, training, and culture initiatives in global, highly matrixed organizations.

Tracy lives in Atlanta, Georgia, and has an undergraduate degree in communications and an MBA from Syracuse University.

EP53 January 18, 2021