In our first episode of 2020, Ian chats with Bernie Borges, co-founder and Chief Marketing Officer at Vengreso, and host of the Modern Marketing Engine podcast. Together, they discuss how to become a truly modern seller, why really owning your professional brand is so important, and what technology is available to help you do both.
Resources discussed during the episode include Tom Peters’ article on Fast Company, and this guide to the B2B buying journey by Gartner.