EP 65Enabling Digital Transformation & Augmenting Customer Experience
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Enabling Digital Transformation & Augmenting Customer Experience

With Kathy-Anne McManus

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Kathy-Anne McManus
Chief Customer Experience Officer (CCXO) & Strategic Vice President
Avid

Kathy-Anne McManus or KAM as she is known, is an executive with global experience leading, creating, growing, and managing profitable software, sales, and services business units around the globe.

She currently holds the position of chief customer experience officer (CCXO) and strategic vice president of Avid's Customer Experience & Customer Success business. This follows roles with Amdocs, leading strategy and business development for media and entertainment, and Ericsson, leading both the strategy and consulting and learning services portfolios for IT and cloud, as well as broadcast and media services business for the Americas.

KAM has completed studies in professional services at Harvard Business School and held the positions of vice president, Professional Services at LivePerson in New York; vice president of Worldwide Professional Services for Avid Technology, Inc., based in Boston, and director of Services for Avid Asia Pacific based in Singapore.

Having lived and worked on three continents, KAM has extensive global experience implementing business process change, organizational effectiveness, and technical solutions in the ever-evolving world of software sales and delivery.